NIGERIA: Is the New Investment Frontier for Sub Saharan Africa

Nigeria leads frontier markets in attracting attention from American and European companies, according to the latest Frontier Markets Sentiment Index

Nigeria, Africa’s largest economy, is the frontier market that attracts the most attention from American and European multinationals, according to an index commissioned by the Wall Street Journal.

Argentina, Vietnam and Saudi Arabia followed respectively.

But it was the sub-Saharan Africa countries that dominated the table, making up nine of the top 20 economies. Asia had three countries in the top tier.

The data found that one country in particular has seen multinationals’ interest wane dramatically. From 2013 to June 2014, corporate sentiment toward Ukraine dropped 12.5 points following a long period of violent protests and political instability.

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