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Topic: Strategy: Coca-Cola buys a kombucha maker as drinkers ditch sugary soda (KO)  (Read 1726 times)

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Strategy: Coca-Cola buys a kombucha maker as drinkers ditch sugary soda (KO)
« on: September 18, 2018, 07:02:02 pm »
Strategy: Coca-Cola buys a kombucha maker as drinkers ditch sugary soda (KO)

Coca-Cola has acquired Australian kombucha-maker Organic & Raw Trading Co, which produces MOJO kombucha. The purchase of the company marks Coca-Cola's first ever acquisition of a kombucha brand.
Source: Strategy: Coca-Cola buys a kombucha maker as drinkers ditch sugary soda (KO)

- gist culled from pulseng

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